AI Insights · Timothy · October 2023
Top 5 Film & Television Apps in Africa: Q3 2023 Performance
Discover the performance trends of the top 5 Film & Television apps in Africa for Q3 2023, including downloads, revenue, and active user metrics.
The third quarter of 2023 saw notable trends in the performance of the top 5 Film & Television apps on a unified platform in Africa. Data from Sensor Tower reveals interesting insights into weekly downloads, revenue, and active user metrics for these leading apps.
Netflix experienced a slight fluctuation in its weekly revenue, peaking at approximately $21.8K during the week of June 26 and settling around $21.3K by the end of September. Weekly downloads saw an initial high of around 259K, with a noticeable spike to 333K in early August, before stabilizing at approximately 214K towards the end of the quarter. Active users hovered around 4.4M at the start, with a gradual decline to just over 4M by late September.
Viu: Dramas, TV Shows & Movies showed a varied revenue pattern, starting at around $5.5K in late June and ending with a peak of $6K in the final week of September. Downloads remained robust, starting at 118K and peaking at nearly 201K in mid-September, before ending the quarter at 163K. Active user numbers were relatively stable, fluctuating around 1.2M, with a peak of 1.3M in early September.
ﺷﺎﻫﺪ - Shahid saw its revenue peak at $44.4K in late August, ending the quarter at $41K. Downloads were particularly volatile, peaking at 355K in late August and dropping to 72.7K by the end of September. Active users similarly surged to around 678K in late August before stabilizing at 438K by the end of the quarter.
HiTV - HD Drama, Film, TV Show exhibited a steady increase in downloads, starting at 36.4K in early July and peaking at 143K in late August, before a significant drop to 17.3K in mid-September. Revenue saw a late surge, peaking at $231 in early September. Active users showed a consistent upward trend, starting at 66.8K and reaching 351K by mid-September, before settling at 249K at the end of the quarter.
HiTV:K-Dramas Base Camp had a dynamic download pattern, peaking at 121K in early July, with fluctuations throughout the quarter, ending at 88.8K in the last week of September. Active users saw a steady increase, starting at 97.6K and ending at 406K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
